The Framework Retreat.
The Framework Retreat.
A 4-Day, In-Person
Brand + Website Intensive
in Cocoa Beach, Florida
January 30–31 & February 6–7, 2026
What if you could leave one weekend with your brand defined… and the next with your website live?
No BS. No endless tweaking. No crying over code.
This hands-on, 4-day workshop walks you through my signature brand and website process — the same one I use with clients — and helps you build something beautiful, strategic, and ready to launch.
You’ll walk away with:
A complete brand strategy doc (values, voice, audience, messaging)
A mini visual brand: custom wordmark logo, favicon, color palette and font selections
A full Squarespace site (yes, live and connected to your domain)
And… the confidence to update and manage it on your own
What You’re Really Getting…
If you hired a brand strategist, a designer, and a Squarespace developer separately, you’d spend over $10,000. Not to mention wait 3–4 months.
At The Framework Retreat, you’ll build all of this yourself (with expert support) in two weekends… and fully understand how to maintain it afterwards.
What These Deliverables Normally Cost:
Brand Strategy Development: $1,500–$2,000
Mini Brand Visual Identity: $1,200
Squarespace Website Build: $6,500–$10,000
Tech Setup + Launch Support: $500–$1,000
Total real-world value: $10,000–$14,000
Your investment for The Framework Retreat: $2,000
I want this retreat to be accessible while still giving you deliverables that would normally cost five figures.
By working in a small group and building everything together, you get the same level of strategy and design direction, without the five-figure price tag.
Who’s this for?
This is perfect for you if…
You’re a small business owner, creative, or service provider
You’ve been DIY’ing your brand but want it to finally look legit
You’ve had “build my website” on your to-do list all year
You’re craving a clear, guided process (and a little accountability)
You don’t need design experience or tech skills — just your ideas, your laptop, and a little caffeine.
Why It Works.
This is not a lecture… It’s a working session.
Every minute of this workshop is designed to help you build in real time. You’ll work alongside other entrepreneurs and business owners, get direct feedback, and leave with everything connected and ready to launch.
It’s part strategy, part design sprint, and a whole lot of creative energy.
The Schedule
Day 1 - Brand Strategy Development
We kick off with introductions, your brand foundation, and the core strategy work your entire business will be built on.
You’ll complete your Brand Strategy Guide and leave with a clear direction for your visual identity and website.
Day 2 — Mini Visual Identity Creation
We workshop your strategy docs, refine messaging, and build your mini brand identity:
Color palette
Typography system
Wordmark logo + favicon (created in Canva)
You'll download your logo files and approved assets to have ready to use across your website and marketing.
Day 3 — Website Build-Out (Squarespace)
We map your website structure, customize your template, upload brand assets, set global styles, and begin placing content section-by-section.
Day 4 — Finishing Touches + Go Live
You’ll finalize your content, complete page layouts, refine spacing and visuals, and connect your domain. By the end of Day 4, your website will be live, functioning, and ready for the world — with expert support as you hit publish.
We wrap with a celebratory launch moment and special attendee-only discounts for ongoing support.
Before You Register
Just a quick note — this retreat is fully in person in Cocoa Beach, Florida. No Zoom links, no replays, no virtual option. We’ll be building everything together, live.
Because spots are extremely limited, there are no refunds after January 1, 2026. Double-check your schedule before you grab a seat!
You’ll need to bring your own laptop with WiFi capabilities so you can work on your brand materials and website in real time.
A Squarespace plan, domain purchase, and any website add-ons are not included in the retreat ticket price.
Can’t wait to build with you!
Join the Waitlist.
Join the Waitlist.
Can’t make it this time? Join the waitlist to be the first to know about the next date and location!
Questions? Concerns? Mild panic? Email me — I promise I’m kinda nice. 😉
holla@ryencreative.com